In 2010, we introduced collection boxes in the Swiss Mammut stores as part of a pilot project. Customers could deposit their used outdoor equipment in the boxes. The aim of the project is to prevent used outdoor equipment made from high-quality materials ending up in landfill. In exchange, customers receive a voucher which can be redeemed against their next purchase in the Mammut store.
In addition to outdoor clothing, climbing equipment (harnesses, footwear, ropes), mountain boots, backpacks and sleeping bags are also collected. Our partner company I:CO (I collect) then sorts the products and reuses or recycles as many as possible. Approximately 70% of the goods are recycled.
Following a successful initial pilot phase, we are expanding the project to include Mammut stores in Germany and Austria in a second phase in 2012.